Social Impact Campaign
Campaña de Impacto Social
About the film
Building the American Dream is a feature documentary that follows three immigrant families who are rising up to seek justice and equality in an industry rife with exploitation.
Impact Campaign Goal
Reveal the crisis of exploitation and wage theft of construction workers to decision makers who can enact top down change, and educate workers about their right to demand safer working conditions so they can engage in bottom up change.
I don’t think we’re being a burden. On the contrary, we are contributing to this country’s growth.
- Claudia, electrician featured in Building the American Dream
Construction workers are unsung heroes
Despite their important role, their work often gets taken for granted and their industry is unregulated.
In Texas, construction workers face the deadliest conditions in the country. BUILDING THE AMERICAN DREAM is a feature documentary that follows three immigrant families who are rising up to seek justice and equality in an industry rife with exploitation.
- Construction workers are only 4% of the workforce in the United States but account for over 20% of worker fatalities. (Source)
- 50% are undocumented (Source)
- Construction workers in Texas face the deadliest conditions in the country (See more)
IMPACT HIGHLIGHTS
"This is an amazing project and a huge eye opener for many.”
"An eye opener of a film.”
“I am incredibly grateful for this film. There is so much more of the Hispanic Culture and their contribution to the US economy that must be shared.”
- Accion Community Development
“I hope that more folks will have a chance to see it.”
"...I hope that it [the film] raised a lot of eyebrows, even for somebody that’s been in Texas, was in the legislature for 10 years, and in Congress for 8 years, I learned a lot watching it."
- Congressman Joaquin Castro
AUDIENCE REACH
played at over 50 screening events (including before and after COVID-19 lockdown)
20+ states, 4+ countries
3,000+ live EVENT ATTENDEES, approximately 20% work in the construction industry
PBS NATIONAL BROADCAST DURING HISPANIC HERITAGE MONTH REACHED 98% of ALL U.S. MARKETS, INCLUDING ALL TOP 25 MARKETS, AND REPRESENTS 107,249,547 TV HOUSEHOLDS
45+ VIRTUAL SCREENING EVENTS REQUESTED
THANK YOU FOR BEING PART OF OUR FILM FAMILY!
IMPACT EVENT PARTNERS
25+ organizations used the film as a tool to:
Strengthen their work
Ignite conversations about worker safety and wage theft
Inspire and empower construction workers, their families, and allies to fight for their rights and dignity
OUTREACH HIGHLIGHTS
DID YOU SEE BUILDING THE AMERICAN DREAM?
Let us know how it impacted you!
THANK YOU
Building the American Dream’s impact champaign wouldn’t have been possible without the support of
